Thursday, December 26, 2019

Scholarly Paper

Almost every person who has ever faced the educational or scientific activities knows what a scholarly paper is. It is the appropriate source for finding what has been researched or studied on a topic. However, it is a standard practice of the educational establishments to ask a student to write the scholarly paper. As a result, it is important to be aware of the structure of the scholarly paper as well as to know what to include in the article and what to exclude. Structure of the Scholarly Paper The relevant scholarly paper should adhere the classic structure, which consists of an abstract, introductory material, literature review, methodology, main body of the paper, and a conclusion. A 100-word abstract must accompany the article as a short description of its content. The introductory material is the first section of the scholarly paper; thus, it should clearly set out the issue that the paper resolves. Moreover, this section must include the description of how the author plans to address the question, and why it is worth resolving in the first place. Consequently, this section includes the introductory paragraph, thesis statement, and a background information. The literature review is the second section, and it provides the relevant context for the study. The methodology section, in turn, depends on the type of paper and is dedicated to the description of the methods used in the research as well as the ways of gathering and analyzing the data. Next, depending on the type of the scholarly paper, the main body could be the quantitative findings, the case study, the actual points of discussion, or the qualitative history. Finally, the conclusion must be the comprehensive summary of findings and ideas based on the analyzed materials built in a logical and considerable manner. Points Important to Consider Scholarly paper differs from other types of legal writing in audience, purpose, stance, scope, and use of technical materials. In the context of purpose, it is important to remember that the scholarly paper can have several purposes; however, there must be some overriding topic. Next, it is worth remembering that the scholarly paper is written for multiple audiences. Thus, the diverse audience is a vital point while creating the purpose and synthesizing the substance of the paper. The scope of the scholarly paper is another thing that must be taken into account in order to create the successful scholarly paper. The topic of the paper needs to be sufficiently narrowed so that the legal readers will appreciate the paper’s presentation. The stance, in turn, is aimed at communicating the message to the client via tone and voice. Choosing the stance is impossible without choosing the purpose and audience. The list of possible stances includes such features as aggressive, firm, caut ious, candid, helpful, patient, indignant, conciliatory, apologetic, and others. Things to Avoid Writing the efficient scholarly paper envisages using various rules and avoiding numerous pitfalls. For instance, the relevant scholarly paper will never contain the contractions such as â€Å"didn’t† or â€Å"wouldn’t†. Moreover, it is important to try not using the passive voice in the scholarly article, because it blurs the responsibility, which is not recommended for the professional writing. Furthermore, the scholarly writer does not apply first or second person, incomplete sentences, imprecise language, and excessive wordiness and quotations. Finally, the scholarly paper should never contain the misprints; thus, the process of proofreading is obligatory for everyone who writes such type of articles.

Tuesday, December 17, 2019

Strategies For Managing Stress At Workplace - 2123 Words

BAIS3010 - IT Professional Development Studies Strategies For Managing Stress At Workplace Section: A02 Yang Liu 11-12-2016 Abstract In this paper, I expect to discuss factors which lead to stress in the workplace. Are individuals stressed in the workplace? What causes stress in the workplace? Who is mostly stressed: men or women? Are individuals being exposed to stress management techniques? By recognizing stress in the workplace, employers can act appropriately to reduce stress. The outcome can benefit social and family relationships, as well as preserve ones health and make people more productive in organizations. Contents Abstract 1 Introduction 3 What is Workplace Stress? 5 What are things that cause stress at the workplace? 6 Stress at work warning signs 8 Organizational strategies for managing stress 9 Individual strategies for managing stress 10 Organizations which can help people dealing with stress. 12 Conclusion 13 Reference 14 Introduction Stress affects millions of people. One of the most common forms of stress is that related to our careers and the workplace. In today s economic difficulty, work related stress is even more pronounced than ever before. Everyone who has ever held a job has, felt the pressure of work-related stress. Any job can have stressful elements, even if you love what you do. According to the American Psychological Association s (APA) annual Stress in America Survey. Only 37 percent of Americans surveyed said they were doingShow MoreRelatedMotivation, Stress, and Communication1713 Words   |  7 Pagesï » ¿Motivation, Stress and Communication: As part of analyzing motivation, stress, and communication in the workplace, I have selected the position of human service manager in United Way of Central Indiana. The company is located in Indianapolis and focuses on helping to sustain significant services for people in need of help and preventing the occurrence of such needs for future generations. United Way of Central Indiana has two major priorities that are centered on providing important human servicesRead MoreStrategies for Managing Stress1483 Words   |  6 PagesStrategies for Managing Stress Every day people describe their lives as intense and stressful. There are many causes of stress such as job related, family, and financial. However, there exist multiple types of stress. 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Emotional Labor: Psychological Stress in the Workplace Managing emotions is a part of many employees’ job as it produces positive outcomes. Hocschild (2012) called emotional labor the management of feelings to create the right state of mind in others. For instanceRead MoreStress Affects Millions Of People Essay1730 Words   |  7 PagesSummary Stress affects millions of people. One of the most common forms of stress is that related to our careers and the workplace. In today s economic difficulty, work related stress is even more pronounced than ever before. Everyone who has ever held a job has, felt the pressure of work-related stress. Any job can have stressful elements, even if you love what you do. People begin to spend several long hours at work, and thus have less time for other things. Stressed employees may be unhappyRead MoreEssay on Stress and Gender Differences1710 Words   |  7 PagesIntroduction: Stress is a phenomenon that is experienced worldwide. It â€Å"has become a pervasive experience in the daily lives of Canadians† (McShane Steen, 2009, p. 90) with three out of four Canadians claiming to feel stress either frequently or sometimes (McShane Steen, 2009, p. 90). There are many coping strategies available to personnel but stress levels remain high. Although both genders encounter workplace stress, the method in which it is handled as well as the how the stress itself is perceivedRead MoreArticle Analysis of Are You About to Burn Out at Work? by Diksha Sahni878 Words   |  4 PagesManaging Stress and Time In the article, Are you about to burn out at work?, Diksha Sahni (2012) discusses the prevalent issue of stress and burnout among employees today. Through consultant psychiatrist Sanjay Chugh, the article defined burnout as a state where slowly and steadily, one can notice a decline in ones physical and mental efficiency (par. 2). What makes stress and burnout in the workplace critical for employees and employers alike is that these contribute to poor employee performance

Monday, December 9, 2019

Parts of a Sarcomere Essay Example For Students

Parts of a Sarcomere Essay Describe all the parts of a sorcerer and their respective functions. The parts of a sorcerer can be detailed once the sorcerer is explained. Myofibril are cylindrical structures that carry out contraction of the muscle. These muscle structures are composed of individual cylindrical subunits called sorcerers. Sorcerers are investments that are contractile, repetitious functional units in muscle (Martini Nathan, 2009, p. 298). These investments are the smallest operational/functional unit in the muscle. Even With these being small, they still have thick and thin filaments, stabilizing proteins for the thick and thin filaments, ND proteins Which regulate interactions Of the thin and thick filaments. Starting with the outside of the sorcerer, there is the sarcoma. Sarcoma is the plasma membrane of skeletal muscle cells. Sarcoma extends to separate the sorcerers. T tubules (transverse tubules) which are responsible for allowing the flow of calcium into the ceroplastic reticulum (SIR) invigilate the sarcoma. The sarcoma is not only for protection, but is also a means of communication for nerve impulses that cause the muscle to contract. Longitudinal tubules or investments connect the T tubules to the sarcoma. Bundled longitudinal habiliments that are in an ordered arrangement are called myofibril. The points at which the longitudinal tubules connect the T tubules onto the sarcoma are triad junctions. The triad has a T tubule which is called terminal cistern. Mitochondria are in between myofibril and sarcoma. The ceroplastic reticulum (SIR) is specialized endoplasmic reticulum (RE) membrane of each skeletal muscle cell that surrounds the sorcerer. SIR is responsible for the storing and providing the calcium that is required for muscle contraction (Martini Nathan, 2009, 2981 Looking at the sorcerer section of a myofibril, here are noticeable coloration (striations), lines, and bands. See page 239 for the visualization. The bands, A?dark bands (anisotropic) and the light I (isotropic) bands are labeled by letter that corresponds to their appearance under polarize light (Martini Nathan, 2009, p. 298). The A band is the single dark band in the center of the sorcerer with the H band in the center of the A band along With the M line running through the center. The light I bands are lateral to the A band and have Z line in the center. Here is a little secret that I remember room classes of the past: I bands contain only actinic; A band contains overlapping filaments of actinic and myosin; H band contains only myosin.

Monday, December 2, 2019

Nestle Swot Analysis free essay sample

The Infant Formula Controversy Nestle Alimentana ofVevey, Switzerland, one of the worlds largest food-processing companies with worldwide sales of over $8 billion, has been the subject of an international boycott. For over 20 years, beginning with a Pan American Health Organization allegation, Nestle has been directly or indirectly charged with involvement in the death of Third World infants. The charges revolve around the sale of infant feeding formula, which allegedly is the cause for mass deaths of babies in the Third World. In 1974 a British Journalist published a report that suggested that owdered-formula manufacturers contributed to the death of Third World infants by hard-selling their products to people incapable of using them properly. The 28-page report accused the industry of encouraging mothers to give up breast feeding and use powdered milk formulas. The report was later published by the Third World Working Group, a lobby in support of less-developed countries. The pamphlet was entitled Nestle Kills Babies, and accused Nestle of unethical and immoral behavior. We will write a custom essay sample on Nestle Swot Analysis or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Although there are several companies that market infant baby formula internationally, Nestle received most of the attention. This incident raises several issues important to all multinational companies. Before addressing these issues, lets look more closely at the charges by the Infant Formula Action Coalition and others and the defense by Nestle. on the intensive advertising and promotion of infant formula. Clever radio Jingles extol the wonders of the white mans powder that will make baby grow and glow. Milk nurses visit nursing mothers in hospitals and their homes and provide samples of formula. These activities encourage mothers to give up breast feeding and resort to bottle feeding because it is the fashionable thing to do or because eople are putting it to them that this is the thing to do. THE DEFENSE The following points are made in defense of the marketing of baby formula in Third World countries: . First, bottle carry states Nestle argues that the company has never advocat ed feeding instead of breast feeding. All its products a statement that breast feeding is best. The company that it believes that breast milk is the best food for The company offers as support of this statement one of Nestles oldest educational booklets on Infant Feeding and Hygiene, which dates from 1913 and encourages breast feeding.. However, the company does believe that infant formula has a vital role in proper infant nutrition as a supplement, when the infant needs nutritionally adequate and appropriate foods in addition to breast milk, and as a substitute for breast milk when a mother cannot or chooses not to breast feed. One doctor reports, Economically deprived and thus dietarily deprived mothers who give their children only breast milk are raising infants whose growth rates begin to slow noticeably at about the age of three months. These mothers then turn to supplemental feedings that are often harmful to children. These include herbal teas and concoctions of rice water or corn water and sweetened, condensed milk. These feedings can also be prepared with contaminated water and are served in unsanitary conditions. . Mothers in developing nations often have dietary deficiencies. In the Philippines, a mother in a poor family who is nursing a child produces about a pint of milk daily. Mothers in the United States usually produce about a quart of milk each day. For both the Filipino and U. S. mothers, the milk produced is equally nutritious. The problem is that there is less of it for the Filipino baby. If the Filipino mother doesnt ugment the childs diet, malnutrition develops. Many poor women in the Third World bottle feed because their work schedules in fields or factories will not permit breast feeding. The infant feeding controversy has largely to do with the gradual introduction of weaning foods during the period between three months and two years. The average well-nourished Western woman, weighing 20 to 30 pounds more than most women in less-developed countries, cannot feed only breast milk beyond five or six months. The claim THE CHARGES Most of the charges against infant formulas focus on the issue of whether advertising nd marketing of such products have discouraged breast feeding among Third World mothers and have led to misuse of the products, thus contributing to infant malnutrition and death. Following are some of the charges made: . A Peruvian nurse reported that formula had found its way to Amazon tribes deep in the Jungles of northern Peru. There, where the only water comes from a highly contaminated river-which also serves as the local laundry and toiletformula-fed babies came down with recurring attacks of diarrhea and vomiting. . Throughout thetheir supply. Some even believe thethe for Third World,many parents ilute mula to stretch bottle . One doctor reported that in a rural area, one newborn male itself has nutrient qualities and merely fill it with water. The result is extreme . whole ofMexico, the Philippines,a Central America, and the In rural the Africa, there has been dramatic decrease in 600 weighed 7 pounds. At four months of age, he weighed 5 pounds. His sister, aged 18 months, weighed 12 pounds, what one would expect a four-month-old baby to weigh. She later weighed only 8 pounds. The children had never been breast fed, and since birth their diets were basically bottle feeding. For a four-month-old baby, one can of formula should have lasted Just under three days. The mother said that one can lasted two weeks to feed both children. ncidence of breast feeding. Critics blame the decline largely Cases 1 An Overview 601 . Weaning foods can be classified as either native cereal that Third World women can breast feed exclusively for one or two years and have healthy, well-developed children is outrageous. Thus, all children beyond the ages of five to six months require supplemental feeding. gruels of millet or rice, or commercial ma nufactured milk formula. Traditional native eaning foods are usually made by mixing maize, rice, or millet flour with water and then cooking the mixture. Other weaning foods found in use are crushed crackers, sugar and water, and mashed bananas. There are twobasic dangers to the use of native weaning foods. First, the nutritional quality of the native gruels is low. Second, microbiological contamination of the traditional weaning foods is a certainty in many Third World settings. The millet or the flour is likely to be contaminated, the water used in cooking will most certainly be contaminated, and the cooking containers will e contaminated; therefore, the native gruel, even after it is cooked, is frequently contaminated with colon bacilli, staph, and other dangerous bacteria. Moreover, large batches of gruel are often made and allowed to sit, inviting further contamination. . Scientists recently compared the microbiological contami. The real nutritional problem in the Third World is not nation of a local native gruel with ordinary reconstituted milk formula prepared under primitive conditions. They found both were contaminated to similar dangerous levels. with nutritionally adequate foods when they are needed. Finding adequate locally roduced, nutritionally sound supplements to mothers milk and teaching people how to prepare and use them safely are the issues. Only effective nutrition education along with improved sanitationand goodfoodthatpeoplecan affordwillwin the fght against dietary deficiencies in the Third World. THE RESOLUTION In 1974,Nestle, aware of changing social patterns in the developing world and the increased access to radio and television there, reviewed its marketing practices on a region-by-region basis. As a result, mass media advertising of infant formula began to be phased out immediatelyin certain marketsand, by 1978,was banned worldwide y the company. Nestle then undertook to carry out more comprehensive health education programs to ensure that an understanding of the proper use of their products reached mothers, particularly in rural areas. Nestle fully supports the WHO [World Health Organization] Code. Nestle will continue to promote breast feeding and ensure that its marketing practices do not discourage breast feeding anywhere. Our company intends to maintain a constructive dialogue with governments and health professionals in all the countries it serves with the sole purpose of servicing mothers and the health of babies. This quote is from Nestle Discusses the Recommended WHO bifant Formula Code. In 1977, the Interfaith Center on Corporate Responsibility in New Yorkcompiled a case against formula feeding in developing nations, and the Third World Institute launched a boycott against many Nestle products. Its aim was to halt promotion of infant formulas in the Third World. The Infant Formula Action Coalition (INFACT, successor to the Third World Institute), along with several other world organizations, successfully lobbied the World Health Organization to draft a code to regulate the advertising and marketing of infant ormula in the Third World. In 1981, by a vote of 114 to I (three countries abstained and the United States was the only dissenting vote), 118 member nations of WHO endorsed a voluntary code. The eight-page code urged a worldwide ban on promotion and advertising of baby formula and called for a halt to distribution offTee product samples or gifts to physicians who promoted the use of the formula as a substitute for breast milk. In May 1981 Nestle announced it would support the code and waited for individual countries to pass national codes that would then be put into effect. Unfortunately, very few such codes were forthcoming. By the end of 1983, only 25 of the 157 member nations of the WHO had established national codes. Accordingly, Nestle management determined it would have to apply the code in the absence of national legislation, and in February 1982 it issued instructions to marketing personnel that delineated the companys best understanding of the code and what would have to be done to follow it. In addition, in May 1982 Nestle formed the Nestle Infant Formula Audit Commission (NIFAC), chaired by former Senator Edmund 1 . Muskie, and asked the commission to review the companys instructions o field personnel to determine if they could be improved to better implement the Nations Childrens Fund) to try to obtain the most accurate interpretation ofthe code. NIFAC recommended several clarifications for the instructions that it believed would better interpret ambiguous areas of the code; in October 1982, Nestle accepted those recommendations and issued revised instructions to field personnel. Other issues within the code, such as the question of a warning statement, were still open to debate. Nestle consulted extensively with WHO before issuing its label warning tatement in October 1983, but there was still not universal agreement with it. Acting on WHO recommendations, Nestle consulted with firms experienced and expert in developing and field testing educational materials, so that it could ensure that those materials met the code. When the International Nestle BoycottCommittee (INBC) listed its four points of difference with Nestle, it again became a matter of interpretation of the requirements of the code. Here, meetings held by UNICEF proved invaluable, in that UNICEF agreed to define areas of differing interpretation-in ome cases providing definitions contrary to both Nestles and NBCs interpretations. It was the meetings with UNICEF in early 1984 that finally led to a Joint statement by Nestle and INBC on January 25. At that time, INBC announced its suspension of boycott activities, and Nestle pledged its continued support of the WHO code. NESTLE SUPPORTSWHO CODE The company has a strong record of progress and support in implementing the WHO code, including the following: Immediate support for the WHO code, May 1981, and testi- mony to this effect before the U. S. Congress, June 1981.. Issuance of instructions to ll employees, agents, and distributors in February 1982 to implement the code in all Third World countries where Nestle markets infant formula. Article 1 1. 3 of the WHO code, to ensure the companys compliance with the code. The commission, headed by . Establishment of an audit commission, in accordance with 602 Part6 Supplementary Material Edmund S. Muskie, was composed of eminent clergy and scientists. Representatives complying with World Health Organization and individual national codes on the subject. . Willingness to meet with concerned church leaders, interna. Issuance of revised nstructions to Nestle personnel, October . 1982, as recommended by the Muskie committee to clarify and give further effect to the code. Consultation with WHO, UNICEF,and NIFAC on how to interpret the code and how best to implement specific provisions, including clarification by WHO/UNICEF of the definition of children who need to be fed breast milk substitutes, to aid in determining the need for supplies in hospitals. tional bodies, and organization leaders seriously concerned with Nestles application of the code. THE NEW TWISTS A new environmental factor has made the entire case more complex: As of 2001 it as believed that some 3. million children around the world had contracted the human immunodeficiency virus (HIV) at their mothers breasts. In affluent countries mothers can be told to bottle feed their children. However,90 percent of the child infections occur in developing countries. There the problems of bottle feeding remain. Further, in even the most infected areas, 70 percent of the mothers do not carry the virus, and breast feeding is by far the best option. The vast majority of pregnant women in developing countries have no idea whether they are infected or ot. One concern is that large numbers of healthy women will switch to the bottle just to be safe. Alternatively, if bottle feeding becomes a badge of HIV infection, mothers may continue breast feeding Just to avoid being stigmatized. In Thailand, pregnant women are offered testing, and if found HIV positive, are given free milk powder. But in some African countries, where womenget pregnant at three times the Thai rate and HIV infection rates are 25 percent compared with the 2 percent in Thailand, that solution is much less feasible. Moreover, the latest medical evidence ndicates that extending breastfeeding reduces the risk of breast cancer. Most recently the demand for infant formula in South Africa has outstripped supply as HIV-infected mothers make the switch to formula. Demand grew 20 percent in 2004 and the government is investigating the shortages as Nestle scrambles tocatch up with demand. The firm reopened a shuttered factory and began importing formula from Brazil. NESTLE POLICIES In the early 1970s Nestle began to review its infant formula marketing practices on a region-by-region basis. By 1978the company had stopped all consumer advertising nd direct sampling to mothers. Instructions to the field issued in February 1982 and clarified in the revised instructions of October 1982 to adopt articles of the WHO code as Nestle policy include the following: . No advertising to the general public . No sampling to mothers . No mothercraft workers . No use of commission/bonus . No use of infant pictures on labels . No point-of-sale advertising No financial or material inducements to promote products . Labels and educational materials clearly stating the hazards Limitation of supplies to those requested in writing and fulfilling genuine needs for breast milk ubstitutes A statement of the superiority of breast feeding on all labels/materials No samples to physicians except in three specific situations: a new product, a new product formulation, or a new graduate physician; limited to one or two cans of product THE ISSUES Many issues are raised by this incident and the ongoing swirl of culturalchange. Howcan a companydeal witha worldwide boycott of its products? Why did the United States decide not to support the WHO code? Who is correct, WHO or Nestle? A more important issue concerns the responsibility of an MNC marketing in eveloping nations. Setting aside the issues for a moment, consider the notion that, whether intentional or not, Nestles marketing activities have had an impact on the behavior of many people. In other words, Nestle is a cultural change agent. When it or any other company successfully introduces new ideas into a culture, the culture changes and those changes can be functional or dysfunctional to established patterns of behavior. The key issue is, What responsibility does the MNC have to the culture when, as a result of its marketing activities, it causes change in that culture? Finally,how might Nestle now participate in the battle against the spread of HIV and AIDS in developing countries? involved in incorrect usage of infant formula, developed in consultation with WHO/ UNICEF Even though Nestle stopped consumer advertising, it was able to maintain its share of the Third World infant formula market. In 1988 a call to resume the seven- year boycott was made by a group of consumer activist members of the Action for Corporate Accountability. The group claimed that Nestle was distributing free formula through maternity wards as a promotional tactic that undermined the practice of breast feeding. The group claimed that Nestle and others, including American Home Products, have continued to dump formula in hospitals and maternity wards and that, as a result, babies are dying as the companies are Breastfeeding Monitoring (IGBM) claimed Nestle continues to systematically violate the WHO code. Nestles response to these accusations is included on its Web site (see www. nestle. com for details). The boycott focus is Tasters Choice Instant Coffee, Coffee-mate Nondairy Coffee Creamer, Anacin aspirin, and Advil. QUESTIONS l. What are the responsibilities of companies in this or similar situations? 2. What ould Nestle have done to have avoided the accusations of killing Third World babies and still market its product? 3. After Nestles experience, how do you suggest it, or any other company, can protect itself in the future? Cases 1 An Overview 603 4. Assume you are the one who had to make the final decision on whether or not to promote and market Nestles baby formula in Third World countries. Read the section titled Ethical and Socially Responsible Decisions in Chapter 5 (pp. 148-149) as a guide to examine the social responsibility and ethical issues regarding the marketing approach and the promotion used. Were the decisions socially responsible? Were they ethical? 5. What advice would you give to Nestle now in light ofthe new problem of HIV infection being spread via mothers milk? This case is an update of Nestle in LDCs, a case written by J. Alex Murray, University of Windsor, Ontario, Canada, and Gregory M. Gazda and Mary J. Molenaar, University of San Diego. The case originally appeared in the fifth edition of this text. The case draws from the following: International Code of Marketing of Breastmilk Substitutes (Geneva: World Health Organization, 1981); INFACT Newsletter, Minneapolis, February 1979; John A. Sparks, The Nestle Controversy-Anatomy of a Boycott (Grove City, PA: Public Policy Education Funds); WHO Drafts a Marketing Code, WorldBusiness WeeklyJanuary 19, 1981, p. 8; A Boycott over Infant Formula, Business Week,April 23, 1979, p. 137; The Battle over Bottle-Feeding, WorldPress Review. January 1980, p. 4; Nestle and the Role of Infant Formula in Developing Countries: The Resolution of a Conflict (Nestle Company, 1985); The Dilemma of Third World Nutrition (Nestle SA, 1985),20 pp. ; Thomas V. Greer, The Future of the International Code of Marketing of Breastmilk Substitutes: The Socio-Legal Context, Inrernational Marketing Review, Spring 1984, pp. 33-41; James C. Baker, The International Infant Formula Controversy: A Dilemma in Corporate Social Responsibility,Journal of Business Ethics, 1985, no. 4, pp. 181-190; and Shawn Shows How to Gobble Markets, Fortune, January 16, 1989, p. 75. For a comprehensive and well-balanced review of the infant formula issue, see Thomas V. Greer, International Infant Formula Marketing: The Debate Continues, Advances in International Marketing, 1990, 4, pp. 207-225. For a discussion of the HIV Freedman and Steve Stecklow, Bottled Up: As UNICEF Battles Baby-Formula Makers, African Infants Sicken, WallStreet Journal, December 5, 2000; Rone Tempest, Mass Breast-Feeding by 1,128 Is Called a Record, Los Angele.. Times, August 4, 2002, p. 81; South Africa: Erratic Infant Formula Supply Puts PMTCT at Risk, All AfricalCOMTEX, August 22, 2005. Case 1-2 Nestle The Infant Formula Incident Summary of Case and Results In response to a pamphlet entitled Nestle Kills Babies, published in 1974 by the Swiss consumer/activist group, Arbeitsgruppe Dritte Welt, Nestle Alimentana filed a four-count libel suit against members of the organization. The pamphlet was a reprint of an earlier one entitled Bottled Babies, published by a similar British group. Both alleged that false advertising had prompted mothers in LDCs to use infant fonnula instead of breast feeding, and consequently caused the deaths of thousands of children. However, the original pamphlet had not mentioned Nestle or any of the other companies by name, and thus did not raise the issue of libel. Three of the charges, which Nestle subsequently withdrew, related to allegations made in the pamphlet about Nestles promotional methods in LDCs. The fourth charge, which led to a Judgment against thirteen embers of the group in June 1976, focused on the defamatory title Nestle Kills Babies. In his decision, the Judge stated that the cause behind the injuries and deaths was not Nestles products; rather, it was the unhygienic way they were prepared by end-users. Although Nestle won its case, the finns victory was diluted by (l) having to pay one third of the court costs and (2) being told by the Judge to change its marketing methods to prevent further misuse of its products. The defendants were ordered to pay $120 each in damages to Nestle and two thirds of court costs. Suggestions Companies selling consumable products (foods, beverages, hannaceuticals) to LDCs have long recognized the need to adapt their promotional techniques to their consumers who are, by and large, poor and illiterate. In recent years, one particular group of food producers-those firms making infant formula and other milk products-has come under severe attack by various religious, consumer and governmental organizations. Criticism focuses on two issues: (l) that companies allegedly use false advertising to induce mothers to substitute fonnula for their own milk, and (2) that firms are directly responsible when misuse of their products results in illness or death. The assault was dramatized in the recent Swiss case involving Nestle Alimentana. The responses of milk product manufacturers have ranged :from writing corporate policies on LDC marketing to organizing industry councils and holding meetings with pressure groups. But most significantly, companies have altered marketing practices in ways that other firms making consumable items should find instructive.

Tuesday, November 26, 2019

The Effects of Affluenza on Our Fragile Environment Essay Example

The Effects of Affluenza on Our Fragile Environment Essay Example The Effects of Affluenza on Our Fragile Environment Paper The Effects of Affluenza on Our Fragile Environment Paper This problem will cause the sea levels to rise and as a result thousands of homes will be underwater never to be lived in again. Affluent is usually described as an endorsement of the flow of wealth that causes a division of classes, and loss of financial, environmental and emotional balance. Graff, Wan and Anally, 18) In persons, symptoms Of affluent are addiction to work and anarchy; jack of confidence; hopelessness; a loss of enthusiasm and an artificial sense of power. Affluent may come with obsessive conducts. Affluent is prevailing throughout the world: in individuals who have assets. Affluent is an important reason of environmental change, scarcity of biodiversity and the heritage of leaving offspring. (Science Magazine, 29) _ Impacts of Affluent on Environment_ Defining and spreading impact of Affluent and environmental pollution on humans is the mission of this essay. Although this malady might once have been labeled stress or greed, studies demonstrate that the syndrome of Affluent is much more complex. It is related to many of the social and environmental problems that exist today, either as a cause, a result, or both. If this problem continues there will be serious consequences. Some of the impacts include tremendous cost of pollution cleanup and prevention. It also has a dramatic effect on natural resources in forests, wetlands and rivers are just a few of our natural resources. These resources perform different tasks. All are vital services for the Earth. They enhance air and water quality, provide habitats for plants and animals and provide food. Simply put we live of them o if we continue to damage our lifelines we will have a hard enough job staying alive never mind all the other jobs we have to do. According to Former Harvard Business School marketing professor David Shorten, The whole corporate system and the cause of globalization are increasingly geared toward bringing every country into the consumer system. Theres a very strong emphasis on trying to reach children to reshape their values from the very beginning to convince them that progress is defined by what they consume. (Science Magazine, 29) It is of great importance to understand the symptoms of Affluent: shopping ever, chronic stress, hyper commercialism, material boys and girls (marketing to and consumption by children), a rash of bankruptcies, fractured families, social scars (a loss of community), and global infection (socially and environmentally unsustainable practice). Dennis and Hamilton, 1 75) For each symptom, there are several examples, like, under global infection we learn that one fifth of the worlds people live in absolute poverty, that since 1 950 residents of the United States alone have used more resources than all people who have lived on earth before them, and that each citizen uses 20 ions of resources a year. Social columnist Jeremy Riffing says during the nineteenth century, consumption itself (tuberculosis) considered as a bad thing. A quick review of the notion of simplicity in culture describes the interest in simple living at the turn of the 20th century, the involuntary simplicity of the Great Depression, the post-World War II consumer boom fueled by government-housing and highway policies, the counterculture movement of the 1 9605 and 1 9705, and Jimmy Carters 1979 speech in which he criticized the increasing materialism of the society. But as Shih suitably observes, part of Jimmy Carters failure was his lack of recognition of how deep and widespread the consumer culture had become. (Dennis and Hamilton, 158) Although the attention devoted to voluntary simplicity is more extensive than that devoted to any of the symptoms of affluent, it only begins to give a feel for what a simpler lifestyle might entail. The researchers recognize that Affluent could only provide an introduction to voluntary simplicity and are at work on a follow-up program, originally titled Living Better on Less. As mentioned by Dennis, Th ere is absolutely no way everyone can live at our tankard of affluence. Consumption threatens to devour world resources within a single lifetime. (Dennis and Hamilton, 124) Attention to this issue will only increase in the future. When simpler, less consumptive lifestyle will be seen as a possible cure for the various problems and simplicity will grow as a lifestyle choice and as a social movement. According to a national environmental group, due to air pollution, probability is high that infants and kids will develop cancer in later years of their lives. Due to air pollution, toxic chemicals are mixed with childrens cereal and thus can cause cancer, but the overspent are not paying enough attention to this issue so far. Science Magazine, 29) Conclusion and Recommendation It feels that all kinds of environmental pollution can be reduced or ultimately stopped once and for all by controlling Affluent. Every individual must look at Earth as being someone or something really special to us. Look after this like a child. Love it and care for it as if it were your own. No one should trash it or take advantage of it. However if this problem of abuse towards our world continues it is inevitable that it will get back at us in the future. Perhaps owner rather than later, reducing or stopping pollution for the soul purpose of saving our Earth is a simple task. Everyone should get involved, rich or poor, healthy or sick. If more people take part in the programs already out there then it might not be too late. However someday in the future (maybe not in our lifetime) the Earth will decide it has had enough and that will be the end of everything, as we know it. If Earth dies it will surely take us with it. Just remember that when youre holding a wrapper or an empty can in you hand and there is no bin about that our fate is in our hands. As suggested by Scott Simon earth could support the worlds population at nearly our living standards if we revised many of our consumption and spending habits. However, some argue that even at dramatically reduced levels of consumption and increased levels of productive echo-efficiency, human population must be reduced to achieve a sustainable future. Many more argue that revising spending and consumption habits as the proponents of voluntary simplicity suggest will in fact destroy Our current standard of livi ng. The challenge that Affluent so nicely poses for the latter group is whether society should choose to emphasize quantity or quality of life.

Saturday, November 23, 2019

HOW FREE FEDERAL GOVERNMENT WEBSITES HELP YOUR WRITING

HOW FREE FEDERAL GOVERNMENT WEBSITES HELP YOUR WRITING The federal government sponsors top-notch websites free for the searching. But why search the federal government websites instead of just googling your question? The answer lies in quality. These websites contain trusted sources and the top experts in their fields.   Of course, non-fiction writers should be acquainted with them, but they can also aid the fiction writer who has a question/problem. Once you choose a website, the searching process is guided so you don’t have to be a subject expert yourself to use them. A sampling of these free subject databases and examples appears below. Multidisciplinary:   http://usa.gov   A primary source for access to U.S. government documents. It is a â€Å"portal† which searches all agency documents at once in a unified way. As an example of how a fiction writer would use usa.gov, maybe Hope Clark’s Carolina Slade would need to know about the disease that killed Jesse Rawlings’ hogs. Just search â€Å"domesticated hogs diseases South Carolina† for a possible answer. As an added bonus, the portal lists U.S. government grants. Just enter â€Å"grants writers† and your state name. Criminal Justice: National Criminal Justice Reference Service https://www.ncjrs.gov/app/abstractdb/abstractdbsearch.aspxNCJRS services and resources are available to anyone interested in crime, victim assistance, and public safety including policymakers, practitioners, researchers, educators, community leaders, and the general public. Authors of murder mysteries can find source material here, for example, the murder rate in Detroit or any major city. Education: ERIC eric.ed.gov/ERIC is the world’s largest collection of education literature, containing more than 1 million records of journal articles, research, reports, curriculum and teaching guides, conference papers, books, and more and more full text. It covers preschool through higher education. An example of its use might be to find the relationship of an autistic child with his classmates for a character study. Medicine: There are two excellent medical databases MedlinePlus nlm.nih.gov/medlineplus/and PUBMED ncbi.nlm.nih.gov/pubmed/ MedlinePlus is the National Institutes of Healths website for patients and their families and friends. It brings the layperson information about diseases, conditions, and wellness issues. MedlinePlus offers reliable, up-to-date health information. It helps you learn about the latest treatments, look up information on a drug or supplement, find out the meanings of words, or view medical videos or illustrations. You can also get links to the latest medical research on your topic or find out about clinical trials on a disease or condition. This source is especially good for drug side effects and overdose information, again for those murder mysteries. Find the lethal dose of a drug for a fictitious poisoning. It contains medical encyclopedias for diseases your characters may suffer. More technical than MedlinePlus, PubMed comprises more than 21 million   records for

Thursday, November 21, 2019

Project Development and Control Coursework Essay

Project Development and Control Coursework - Essay Example To conclude, with management of stakeholders as well as with the inculcation of effective and adequate resources, a mass population of the targeted customers can be attracted towards the offered products. However, various challenges can be observed when implementing the planned campaign in terms of trust building as the product being advertised is relatively a new product with meager brand recognition in the national market. Table of Contents 1.0. Executive Summary 2 2.0. Introduction 4 2.1. Purpose of the Project 4 2.2. Background 4 2.3. Aspects Covered in the Report 5 2.4. Limitations 5 3.0. Project Scope 6 3.1. Project Objectives 6 3.2. Project Deliverables 6 3.3. Constraints 7 4.0. Stakeholder Management 8 5.0. Risk Management 8 6.0. Project Organisation 9 6.1. Resources 9 6.2. Scheduling 10 6.3. Project Quality 10 7.0. Monitoring and Control 11 11 8.0. Conclusion and Recommendations 12 9.0. References 13 10.0. Bibliography 14 11. 0. Appendix: Gantt Chart 15 2.0. Introduction 2.1 . Purpose of the Project This project will aim at developing a campaign for advertising an herbal skin-care product. ... actured by a family business entrepreneur is aimed to be marketed in national consumer markets to satisfy the targeted customers with wide ranging varieties of world class products constituted with herbal and organic ingredients manufactured with the application of Vedic science. The products to be marketed through this advertisement campaign will consists of different materials such as Neem, Tulsi, Saffron, Aloe Vera and other herbal and organic ingredients collected from various parts of the world and also those which are grown by the family in their own farm. This particular attribute can be termed as a vital strength for the proposed advertisement campaign and thus will be highlighted in the message conveyed through the advertising channels. The herbal skin-care product will also consist of sun protection products known as sunscreen products used for obtaining protection against the consequences of Ultra-Violet (UV) radiation to satisfy the customer needs. It is worth mentioning in this context that the targeted customers, i.e. the women populaces are today observed to be highly conscious regarding the consequences of UV rays owing to which this particular attribute of the marketed product shall be considered as quite noteworthy (Rebecca, 2009). 2.3. Aspects Covered in the Report The report addresses the scope, objectives and deliverable of the project proposed. It further moves ahead on addressing the aspects of constraints associated with the implementation of the project planned. Stakeholder management and risk management strategies which can take a vital role in the development and implementation of the proposed advertising project have also be regarded as quite significant in this report. Apart from these aspects, the report also covers relevant information to

Tuesday, November 19, 2019

Compare the Taiwan political system and the Hong Kong political system Essay

Compare the Taiwan political system and the Hong Kong political system - Essay Example The legislature has 30 seats occupied people elected by the electorate while the remaining 40 out of 70 seats that comprise the legislative council are filled by people elected by permanent residents of Hong Kong through universal suffrage. The region has a unitary government system and is globally accepted as an administrative region of the People’s Republic of China. On its part, Taiwan (Republic of China) is a sovereign state and democratic republic (Clark, 2012). It has its own constitution, armed forces, and independent president. The situation of Taiwan as a state is currently under contention as it is claimed by the People’s Republic of China. The government is divided into five branches (Yuan); the Executive, Legislature, judiciary, control, and civil service examination. The state is headed by a president who is elected by the people (Makeham & Hsiau 2005). Generally, the state is based on a semi-presidential system. The president appoints members of cabinet including the premier who is the president of the Executive branch of government. The state has a unicameral legislature that accommodates 113 seats out of which 73 are occupied by individuals elected by popular vote from single- member constituencies. The rest of the seats are filled by individuals voted in by different means. Like Hong Kong, the economic system is capitalist in nature. In conclusion, the two entities have a number of similarities and differences. While Taiwan is a sovereign state, Hong Kong is an administrative region. While Hong Kong has four government pillars, Taiwan has five government pillars. While the Chief Executive heads the executive arm of government in Hong Kong, the president heads the government in Taiwan. The two enjoy a significant level of autonomy from the Republic of China. The two have a capitalist

Sunday, November 17, 2019

Management History Essay Example for Free

Management History Essay Managers can look at past managerial methods in order to make decisions that will best suit themselves and help their organisations, as well as giving their organisation a competitive advantage (Boddy D. , 2005). In this essay I will be arguing against the proposition that knowledge of management history is irrelevant to modern practice. To show that management history is important for modern managers, I am going to discuss and focus on a number of historical management techniques and theories and how they can be useful. I will talk about how these management techniques and theories are relevant with modern management. The first approach I will look at is the classical approach. Too elaborate on this theory I will split it in to two areas; the scientific management theory and the administrative principals. Firstly I will discuss the scientific approach; where I will talk about Frederick Winslow Taylor and his theory on the importance of workers being trained and the importance of the selection process (Bartol Martin, 1994). The next branch is the administrative approach involving theorist Henri Fayol and how his theories have been well respected and become a big part of modern management today. To finish off my argument I will be talking about the behavioural side of management by relating to Abraham Maslow’s hierarchy of needs. Through looking into these methods I hope to give the reader a good understanding as to why I believe historical management has had a big impact on modern management today and will continue to do so in the future. The first discussion will be based around the classical approach, an approach to management that is seen as a way of managers making decisions based around economic concern. There are three main areas within the classical approach, these being scientific management, administrative principles and bureaucratic organisation. However, throughout my argument I will be focusing only on two of these approaches, thus being the scientific approach and the administrative principals. The two main theorists who are heavily involved in these consist of Frederick Winslow Taylor, whom was the founder of scientific management and Henri Fayol whom has had a big influence on the administrative principals. I will also mention Mary Parker Follet whom has also had a big impact on the administrative principals. (Schermerhorn, Davidson, Poole, Simon, Woods, Chau, 2011). I have chosen to focus only on these two areas of classical management as they are well related to my argument that historical management is relevant to modern management. The  first approach I will be discussing is the classical approach, where we will first be talking about scientific management. The man behind the scientific management theory is known as Frederick Winslow Taylor. Taylor’s main contributions to management thought and practice hav e come through his idea of the scientific management theory and approach. In 1911, Frederick Winslow Taylor published his work, ‘the principles of scientific management.’ These principles described how applying the scientific method to the management of workers could greatly improve productivity through the analysis and synthesis of workflows. It is a theory of management that analyzes and synthesizes workflows, improving work productivity (Schermerhorn, Davidson, Poole, Simon, Woods, Chau, 2011). To back my argument that management history is important for modern managers we see Henry Ford come into the picture. The ideas of Taylor were continued through well-known car manufacturer Henry Ford who went on to replace his workers with machinery, generally when it came to doing things such as heavy lifting (Daft, 2005). Scientific management has four guiding action principles, these being; to develop a ‘science’ for every job that includes rules of motion, standardize work processes and appropriate working conditions. Also to carefully select workers with the right abilities for the job, to carefully train them and give them proper incentives to cooperate with the job ‘science’ (Schermerhorn, Davidson, Poole, Simon, Woods, Chau, 2011). Frank Gilbreth whom worked as a bricklayer put Taylors ideas into place and created a method that allowed the number of movements to lay a brick reduce from 18 to 2 therefore going on to increase the rate from 120-350 bricks (Hatch Cunliffe, 2006). Taylors work is still being used in modern day and his concepts are well thought of, his ideas are clearly seen at the roots of management today. Scientific management has proven to be a very beneficial way for companies to develop and improve their approach towards business (Helms Cengage, 2006 ). The next part of the classical approach I will be talking about is the administrative principals. The administrative principal’s approach to management came about from a man named Henri Fayol. Most management textbooks published today acknowledge Fayol to be the father of the administrative theory (Daft, 2005). Fayol was a French mining engineer, whom gradually worked his way up the ranks until he was manager of up to 10000 employees for over 30 years. The administrative principles  involved issues such as departmentalization, span of control, exceptions to routine, and hierarchy. An example of the administrative principals being used in modern management can be seen through major fast food franchise McDonalds. The efficient production of their fast food is crucial towards customer satisfaction and organisation success therefore Fayol’s principles come in use for this systematic type of organisational structure. Here we see another part of historical management being used in a very successful franchise within the modern era. Mary Parker Follet was also a contributor to administrative principles. Follet believed that growth and success would come from the direct interaction between members of the organisational groups achieving common goals and objectives. She also displayed a general understanding of groups and showed commitment to human co-operation, creating ideas that are still relevant today (Schermerhorn, Davidson, Poole, Simon, Woods, Chau, 2011). The next part of my argument belongs to that of Maslow’s hierarchy of needs. Abraham Maslow has identified 5 important needs that individuals should aim to require in order to positively influence their contribution within the workplace. Maslow’s theory is often represented as a pyramid, with the larger, lower levels representing the essential needs, and the upper levels representing the need for self-actualization. The first need starts from the bottom of the table, this being psychological. Psychological needs are our basic needs, needs such as food and water. Safety needs are next, expressing an emphasis on the need for security and protection. Self-belongingness is the next need and falls under the category of social needs and feeling as though you are a part of something, a community, or group of some type. This is then followed by self-esteem needs which will mean you are given respect and recognition for your work, leaves the employee with a sense of competency. The last need of all and the highest need in Maslow’s theory is self-actualisation. This need looks at employees achieving self-fulfilments and goals, on the completion of certain tasks employees allow themselves to grow in confidence by using their abilities to their full extent (Davidson, Griffin, Simon, Woods, 2009). Maslow believes that the only reason that people would not move well in direction of self-actualization is because of hindrances placed in their way. These days we are beginning to see Maslow’s theory in many businesses as a way of motivating employees. Managers are using Maslow’s  theory within the work place to help give their employees motivation and something to work towards and achieve, it is a tool managers use to help point employees in the right direction (Davidson, Griffin, Simon, Woods, 2009). A prime example of this is volunteers working for non for profit organisations. With the fact that there is no money involved in volunteer works it is important for these volunteers to have the Maslow’s theory approach merged into their business setting as well as a part of their work ethic. This is vital in order to feel as though they are reaping rewards from the hard work they are putting in, as in volunteer work, money is non-existent. Managers also now tend to change and mix up the way they are motivating employees by giving different rewards and motivation stimuli in order to keep volunteers and employees happy to stay with the organisation (Hatch Cunliffe, 2006). As I have stated, it is clear too see that the two types of classical approaches discussed both have an impact on modern management. With Frederick Winslow Taylor and his theory of scientific management we can see that an important aspect is to obtain maximum wealth for both the employee and the employer. The example of Frank Gilbreth and his techniques used with bricklaying help us understand that positive outcomes come from Taylors theory and we are able too see that his theory has not gone un noticed and is infact a part of modern management. The same goes with the next part to classical management, this being the administrative principals. We again see administrative principles being applied to modern management. Our example based around this theory being major fast food franchise McDonalds. ‘The efficient production of their fast food is crucial towards customer satisfaction and organisation success.’ McDonalds is one of the largest franchises in the world today and will continue to be for years to come, and it is worthy proof showing the administrative principals involvement within such a successful franchise within modern management. The last theory I discussed was that thought by Abraham Maslow and his hierarchy of needs. This theory is a vital part of one’s mind and can help achieve a certain degree of self-belief within an employee as well as a manager or employer. It is a useful tool for managers to keep employees motivated and feel as though they are achieving. Throughout this essay I believe I have been able to support my argument as to why I believe that historical management is relevant to modern management. References Bartol, K. M., Martin, D. C. (1994). Management. Michigan: McGraw-Hill series in management. Blake, A, M. (2010) One hundred years after The principles of Scientific Management. One Hundred Years after The Principles of Scientific Management, 1-9 Boddy, D. (2005). Management an introduction 3rd edition. Harlow: Pearson Education Ltd. Daft, R, S. (2005). Management second pacific rim edition. Florida: Dryden press. Davidson, P., Griffin, R. W., Simon, A., Woods, P. (2009). Management 4th Australasian Edition. Milton: John Wiley Sons Australia. Hatch, M. J., Cunliffe, A. L. (2006). Organization Theory. New York: Oxford University Press Inc. Helms, M. M., Cengage, G. (2006). Chain of Command Principle Retrieved 22 August, 2011, from http://www.enotes.com/management-encyclopedia/chain-command-principle Schermerhorn, J. R., Davidson, P., Poole, D., Simon, A., Woods, P., Chau, S. L. (2011). Management (4th Asia-Pacific ed.). Milton, Queensland: John Wiley and Sons.

Thursday, November 14, 2019

Media And Politics: Agenda Setting And Framing Essay -- essays researc

How has media influenced public perception of political figures, issues, and institutions? Through agenda setting and framing, media has the power to set the agenda for political discussion by providing public attention to political figures, issues, and institutions. In addition, the media can frame political agendas by influencing public perception and interpretation. (Ginsberg, Lowi & Weir, 1999) Agenda Setting and Framing Political Figures and Candidates In campaigning, media coverage plays a large role for candidates. They use the media to make their name heard and image seen. â€Å"Nearly everything a candidate does is geared toward the media, especially television† (Stuckey, 1999, p. 99) Candidates make appearances on talk shows, televise town hall meetings, and press conferences. Their agenda is not the issues they present or their positions on them, but to gain media attention. If the candidates do not present interesting visuals or dramatic news, than the media can pull the plug from underneath them. â€Å"The media has a good deal of discretion over how individuals are allowed to portray themselves† (Ginsberg, Lowi & Weir, 1999, p. 298). In addition, the media has control over how they portray an individual. Thus, political figures are framed by the media. The media can set the image for a political figure or candidate, sealing their approval or disapproval for them and cementing that image toward the audience. The media can make certain political figures or candidat...

Tuesday, November 12, 2019

Maintenance of Minority Languages in Majority Settings Essay

Rather than showing the picture of how the people with different languages are related to each other, it is more essential to break down the orders of natural languages existing in any given area and only by this way that we can identify which language is considerable as good and appropriate to ensure somehow that they will continue to be used.   Language serves as marker of group of people and most disputes involved in language minorities deals with the way the languages are reproduced in consideration with the affiliation in geographical boundaries. Maintaining language minorities which are all too often ill-equipped for modern life, strengthens the position of the dominant language as the only common language of communication. Francophone comprises larger fraction of Canada’s speakers prior to the twentieth century and it went less due to imbalance in the flow of population such as birth rate among French speakers and as immigration of English speaking people. Quebec apparently endures English and they have maintained the high concentration of French speakers. Francophone  Canada  remained a vital community sustained by the hard efforts of people from within the community who ensure that the French speaking minority population will continue to thrive (Posner and Green 345-358). The same case had happened in some other part of the world where the people had different origin that changed their cultural sphere, such as in India which, aside from Hindi, also has some regional dialects. Having language minority remained as a matter of political questions especially as it was applied in instructional materials which requires rationalized language policy. Multilingual education came out as another option and a good consideration for better accessibility of education transcending the boundary of language (Groff 8-12). Endangerment or even extinction can be the worst case scenario when language wasn’t maintained. When we talk about endangered language, we refer to the gradual decrease of monolingual speakers using the language. One example of this implication was stated in the works of David and Maya Bradley (316-321) which tackles the revival of native languages of Aboriginal group in Australia. Designs for the attempt of reviving languages can only be possible with enough resources like documentations or retrieving information from similar languages. The efforts for this also require valid aim or intentions in having it done apparently to make it worthwhile than just having it done for the luxury of education. Losing the function of a language relates to the reasons for its decrease of usage or may extent to total non-usage. A language has the power as long as it has the function fulfilled as it was used contemporary industries. The report by Michelle Goldberg and David Corson (1-3) shows that bilingual Immigrants, with an official language learned, are not perceived to bear any advantage for they are not recognized in their chosen field even though, in some situations, proficiency in the language is a crucial skill required in the job. Valuing this skill thru formal recognition is greatly beneficial for the company itself since it contributes in returns in the market specially when dealing with bilingual clients. Linguistic minorities whether in Canada, or in Europe or in Asia don’t just preserve the natural communication means of their group but can also provide reflection of their culture which separates them to the rest. They were therefore protected and promoted by laws in the belief on its significant importance of preserving the identity of these groups (Jimenez & Nakagawa 6). Compared to the situation in Australia, the minorities in Canada, Francophone, has different form since they are comparable to the majority group, Anglophone, when we talk about their origin. None of these two naturally emerged in the land since both were influences or contributions from European. French colonized Quebec after its discovery and for centuries, French has already been an official language (Mc Creery 6). Vitality of relationship between the language and culture in a community determines proliferation of a language therefore, and maintenance and preservation requires analysis of people in group by their demographic prominence, social status, and economic power. These variables can determine the vitality of a language relative to the culture developed in parallel to the language. In order to study the essential factors affecting the growth of the language and design a maintenance procedure, it needs a clear definition of the culture in which it is in. Anything that is associated with vernacular culture manifests linguistic features. Daily activities of people and collective behavior can show its relations to linguistic attributes then we can determine what perceptions and concepts influence the language (Grenoble and Whaley 261-264). Another implication that needs to be aided by language maintenance is the tendency that the difference in language would extend to the separation of people and a state. In Canada, tension rose between English speakers and French speakers, mainly Quebec, carrying the biggest fraction of French-Canada. For decades, a Marxist group called Front de Liberation de Quebec (FLQ) tried to gain sovereignty and fought for the independence. The government applied quick aid to pacify the nationalist actions by making French speakers feel more welcome as they created official policies for the benefit of bilinguals (Ruypers 149). From the viewpoint of anyone who wants to grow towards the wider immediate community such as in the case of minority relative to the majority surrounding them, it tends to make the minority encouraged to gain the actual condition of the majority. When we talk about the will to sustain linguistic identity, it needs to be acknowledged that it is important to develop individuals and the community without compromising the culture and language. Keeping the diversity of language varieties needs not to be broken instead should be respected in the way that none will be damaged (Bastardas-Boada 3-5). Any action in a community, whether it is verbal or physical, contributed to the culture that defines the distinction of human group. The ability to share with the rest this developed culture makes the group dynamic in the wider scope. These are the notions to be considered as a challenge for anyone attempting to participate in different social dimension. This idea can be applied to the relationship of minority and majority languages which are connected by communications since every language users are considered as part of the community of ideas and practices (Duranti 46). After all, the maintenance of a language, however few the users are, would be simplified as long as there is enough reason for it to stay. It will not matter whether the majority of people around use different language or doing different thing from what you do for if language really serves as a mean for communication, differences will then not make this a problem but a source for it to become richer and maintained. References Duranti, A. â€Å"Linguistic Anthropology†. UK:   Cambridge UP (1997): 46 Posner, R. and Greene, J.N. â€Å"Trends in Linguistics†. Walter de Gruyter and Co. (1993): 345-358 Groff, C. â€Å"Status and Acquisition Planning and Linguistics Minorities in India†.   (2003):8-12 Bradley, David and Maya. â€Å"Language Endangerment and Language Maintenance† TJ    International (2002): 316-321 Corson, D. and Goldberg, M. â€Å"Minority Languages learned Informally- The Social Construction   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   of Language Skills through the Discourse of Ontario Employers† ON: University of   Ã‚  Ã‚   Toronto (2001): 1-3 Jimenez, V. and Nakagawa, M. â€Å"Linguistic Minorities† Public International Law and Policy   Ã‚  Ã‚  Ã‚   Group (2005): 6 Mc Creery, C. â€Å"the Order of Canada† Toronto: University of Toronto Press Incorporated(2005):   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   6 Grenoble, L.A. and Whaley, L.J. â€Å"Endangered Languages† UK: Cambridge UP (1998): 261-264 Ruypers, J. et. al.†Canadian and World Politics†. Canada: Emond Montgomery (2005): 149 Bastardas-Boada Albert. â€Å"Linguistic Sustainability and Language Ecology†. Catalonia, Spain:    Centre Universitari de Sociolinguistica I Comunicacio (2005): 3-5

Sunday, November 10, 2019

Of Mice and Men Essay Essay

â€Å"The language of friendship is not in words, but in meanings† – Henry David Thoreau While reading the novel, Of Mice and Men, the reader gets a front row view into the relationship of the two main characters, Lennie and George. In every friendship, there are dysfunctional moments, ups and downs, genuine moments and never ending adventures. By definition, a friend is someone to talk to, do things with, be there for each other in time of need and be each other’s crying shoulder. Throughout this novel, Lennie and George display a friendship unlike any other. It is so dysfunctional and rare it makes the reader wonder why these two are friends. For example, the boss says â€Å"Well, I never seen one guy take so much trouble for another guy.† â€Å"I just like to know your interest.† In this quote found on page 25, the boss is trying to make sense of their friendship. Even though this quote highlights the rarity of George and Lennie’s bond, this causes the boss to suspect wrong- doing on George’s part. At the end of the novel, George end s up shooting Lennie. This perfectly displays the dysfunctional and rare qualities in their friendship. There are many ups and downs in Lennie and George’s friendship in addition to it being dysfunctional and rare. Lennie is mentally ill. There is absolutely no rhyme or reason behind his actions. For instance, without Lennie, George could â€Å"Go get a job an’ work an’ no trouble. No mess at all and at the end of the month I could take my fifty bucks into town and get whatever I want.† This shows Lennie and George’s Relationship being down. Even though Lennie is a huge burden, George ultimately chooses to not be without him. Even though it seems like George is being held down by Lennie, George stays with Lennie because they both want the migrant dream. â€Å"Someday – we’re gonna get the Jack together, have a little house and a couple of acres an’ a cow and some pigs and we’ll have a big vegetable patch.† Thus, these two cannot live without each other. Lennie and George have a genuine relationship too. George takes really good care of Lennie, almost like in a maternal way. George says, â€Å"Lennie, for God’ sakes don’t drink so much, you gonna be sick like you was last night.† This shows he cares about Lennie. In the beginning, Lennie assaults a lady by tearing the front side of her dress  off in their old town Weeds. George could’ve easily left Lennie to fend for himself but he realized that wasn’t the right thing to do. Lennie hears his dead aunt Clara telling him â€Å"When he got a piece of pie you always got half or more’n half.† â€Å"An’ if there was any ketchup, why he’d give it all to you.† As the novel progresses, Lennie’s past catches up with him and the authorities start looking for him. George knows that if it is caught, the officers would throw him in jail and he wouldn’t survive. So George shoots Lennie to basically put him out of his misery. Clearly, they have a genuine friendship. With every friendship, there are many adventures along the way. The novel starts off in a scenic woodsy area by a lake. Lennie and George run away together from their home town of Weed to run from the authorities and start a new life as migrant workers. When they’ve finally reached the barn, they meet new people and build relationships with them. The boss, Curley, Curley’s wife, Slim, Crooks, and Carlson. Lennie is always getting into trouble and George is always looking to get him out of it. Lennie kills a mouse, strangles Curley’s wife and also kills the dog. Although this book had many twist and turns, it was a heart- warming thriller that illustrated what life was like back in the 1930s. it surely wasn’t easy but having a dream meant a lot to the characters and made them strive to live their dream.

Thursday, November 7, 2019

Ways Reporters Can Avoid Conflicts of Interest

Ways Reporters Can Avoid Conflicts of Interest Hard-news reporters should approach stories objectively, setting their own prejudices and preconceptions aside in order to discover the truth about whatever theyre covering. An important part of objectivity is avoiding conflicts of interest that might influence a reporters work. Examples of Conflict of Interest Avoiding conflict of interest is sometimes easier said than done. Heres an example: Lets say you cover city hall, and over time you get to know the mayor well because hes a big part of your beat. You may even grow to like him and secretly wish for him to be successful as the towns chief executive. Theres nothing wrong with that per se, but if your feelings begin to color your coverage of the mayor, or renders you unable to write about him critically when necessary, then clearly theres a conflict of interest - one that must be resolved. Why must reporters be mindful of this? Because sources often try to influence journalists in order to get more positive coverage. For example, after interviewing the CEO of a major airline for a profile, I got a call from one of the airlines public relations people. She asked how the article was going, then offered me two round-trip tickets to London, courtesy of the airline. Its hard to say no to free airline tickets, but of course, I had to refuse. Accepting them would have been a big-time conflict of interest, one that might have affected the way I wrote the story. In short, avoiding conflicts of interest requires a conscious effort on the part of a reporter, day in and day out. How to Avoid Conflicts of Interest Here are six ways to avoid such conflicts: Dont Accept Freebies or Gifts From Sources. People will often try to curry favor with reporters by offering them gifts of various sorts. But taking such freebies opens the reporter up to the charge that he can be bought.Dont Donate Money to Political or Activist Groups. Many news organizations have rules against this for obvious reasons - it telegraphs where the reporter stands politically and erodes the confidence readers have in the reporter as an impartial observer. Even opinion journalists can get into trouble for giving money to political groups or candidates, as Keith Olbermann did in 2010.Dont Engage in Political Activity. This goes along with No. 2. Dont attend rallies, wave signs or otherwise publicly lend your support to groups or causes that have a political bent. Non-political charitable work is fine.Dont Get Too Chummy With the People You Cover. Its important to establish a good working relationship with the sources on your beat. But theres a fine line between a working relationship and a true friendship. If you become best friends with a source youre not likely to cover that source objectively. The best way to avoid such pitfalls? Dont socialize with sources outside of work. Dont Cover Friends or Family Members. If you have a friend or relative who is in the public spotlight - lets say your sister is a member of the city council - you must recuse yourself from covering that person as a reporter. Readers simply wont believe that youll be as tough on that person as you are on everyone else - and theyll probably be right.Avoid Financial Conflicts. If you cover a prominent local company as part of your beat, you shouldnt own any of that companys stock. More broadly, if you cover a certain industry, say, drug companies or computer software makers, then you shouldnt own stock in those kinds of companies.

Tuesday, November 5, 2019

50 Important Facts You Should Know About Teachers

50 Important Facts You Should Know About Teachers For the most part, teachers are undervalued and underappreciated. This is especially sad considering the tremendous impact that teachers have on a daily basis. Teachers are some of the most influential people in the world, yet the profession is continuously mocked and put down instead of being revered and respected. A large majority of people have misconceptions about teachers and do not truly understand what it takes to be an effective educator. The Silent Majority As in any profession, there are teachers who are great and those who are bad. When adults look back on their years in school, they often remember the great teachers and the bad teachers. However, those two groups only combine to represent an estimated 5% of all teachers. Based on this estimate, 95% of teachers fall somewhere in between those two groups. This 95% may not be memorable, but they are the teachers who show up every day, do their jobs and receive little recognition or praise. Misunderstood Profession The teaching profession is often misunderstood. The majority of non-educators do not have any idea what it takes to teach effectively. They do not understand the daily challenges that teachers across the country must overcome to maximize the education their students receive. Misconceptions will likely continue to fuel perceptions about the teaching profession until the general public understands the true facts about teachers. What You May Not Know About Teachers The following statements are generalized. Though each statement may not be true for every teacher, they are indicative of the thoughts, feelings, and work habits of the majority of teachers. Teachers are passionate people who enjoy making a difference.Teachers do not become teachers because they are not smart enough to do anything else. Instead, they become teachers because they want to make a difference in shaping young peoples lives.Teachers do not just work from 8 a.m. to 3 p.m. with summers off. Most arrive early, stay late and take papers home to grade. Summers are spent preparing for the next year and at professional development opportunities.Teachers get frustrated with students who have tremendous potential but do not want to put in the hard work necessary to maximize that potential.Teachers love students who come to class every day with a good attitude and genuinely want to learn.Teachers enjoy collaboration, bouncing ideas and best practices off of each other, and supporting each other.Teachers respect parents who value education, understand where their child is academically and support what the teacher does.Teachers are real people. They have lives outside of school. They have terrible days and good days. They make mistakes. Teachers want a principal and administration that support what they are doing, provide suggestions for improvement and value their contributions to their school.Teachers are creative and original. No two teachers do things exactly alike. Even when they use another teacher’s ideas, they often put their own spin on them.Teachers are continuously evolving. They are always searching for better ways to reach their students.Teachers do have favorites. They may not come out and say it, but there are those students, for whatever reason, with whom they have a natural connection.Teachers become irritated with parents who do not understand that education should be a partnership between themselves and their child’s teachers.Teachers are control freaks. They hate it when things do not go according to plan.Teachers understand that individual students and individual classes are different and tailor their lessons to meet those individual needs.Teachers do not always get along with each other. They may have personality conflicts or disagreements that fuel a mutual dislike, just as in any profession. Teachers appreciate being appreciated. They love it when students or parents do something unexpected to show their appreciation.Teachers generally do not like standardized testing. They believe it creates added unnecessary pressures on them and their students.Teachers do not become teachers because of the paycheck; they understand that they are usually going to be underpaid for what they do.Teachers dislike it when the media focuses on the minority of teachers who make mistakes, instead of on the majority who consistently show up and do their jobs on a daily basis.Teachers love it when they run into former students who tell them how much they appreciated what they did for them.Teachers hate the political aspects of education.Teachers enjoy being asked for input on key decisions that the administration will be making. It gives them ownership in the process.Teachers are not always excited about what they are teaching. There is usually some required content that they do not enjoy teachi ng. Teachers genuinely want the best for all of their students: They never want to see a child fail.Teachers hate to grade papers. It is a necessary part of the job, but it is also extremely monotonous and time-consuming.Teachers are consistently searching for better ways to reach their students. They are never happy with the status quo.Teachers often spend their own money on the things they need to run their classroom.Teachers want to inspire others around them, beginning with their students but also including parents, other teachers and their administration.Teachers work in an endless cycle. They work hard to get each student from point A to point B and then start over the next year.Teachers understand that classroom management is a part of their job, but it is often one of their least favorite things to handle.Teachers understand that students deal with different, sometimes challenging, situations at home and often go above and beyond to help a student cope with those situations.Teach ers love engaging in meaningful professional development and despise time-consuming, sometimes pointless professional development. Teachers want to be role models for all of their students.Teachers want every child to be successful. They do not enjoy failing a student or making a retention decision.Teachers enjoy their time off. It gives them time to reflect and refresh and to make changes they believe will benefit their students.Teachers feel like there is never enough time in a day. There is always more that they feel they need to do.Teachers would love to see classroom sizes capped at 15 to 20 students.Teachers want to maintain an open line of communication between themselves and their students parents throughout the year.Teachers understand the importance of school finance and the role it plays in education but wish that money was never an issue.Teachers want to know that their principal has their back when a parent or student makes unsupported accusations.Teachers dislike disruptions but are generally flexible and accommodating when they occur.Teachers are more likely to accept and use new technologies if t hey are properly trained on how to use them. Teachers become frustrated with the relatively few educators who lack professionalism and are not in the field for the right reasons.Teachers dislike it when a parent undermines their authority by denigrating them in front of their children at home.Teachers are compassionate and sympathetic when a student has a tragic experience.Teachers want to see former students be productive, successful citizens later in life.Teachers invest more time in struggling students than any other group and are thrilled by the â€Å"light bulb† moment when a student finally starts to get it.Teachers are often scapegoats for a student’s failure  when in reality it is a combination of factors outside the teacher’s control that led to failure.Teachers often worry about many of their students outside of school hours, realizing that they do not always have the best home life.

Sunday, November 3, 2019

Impact Of Demand For Company Product Essay Example | Topics and Well Written Essays - 2500 words - 1

Impact Of Demand For Company Product - Essay Example The ability for economic growth and a decline in employment would provide more individuals and households that wouldn’t be as limited in buying specific products. There would be the ability to invest in different types of products while looking at other needs which can be added to daily living. More important, there is the ability to create a different amount of spending with the more that individuals are employed and able to work with the product. The combination of increase with the national income as well as the flexibility which most would have for providing new options in products would help Dairyland to have more supplies while factoring in a growth for demand for basic products as well as items that are known within the corporation but not as popular. Even though this would provide advantages for the company, there are also some restrictions on the demand. The inflation would also create a rise in the prices with Dairyland. Currently, there is a direct association with the products that are based on the ability to offer low and wholesale prices. The inflation would automatically increase the number of prices for the products. Even though the demand would increase from one perspective, there might be the need to change the pricing. This would become a disadvantage as it is the main way in which Dairyland can create and associate with the products that are available in the community. For this particular aspect to work, there would be the need to diversify the products or find ways to decrease debt and other costs within the corporation. Even though there is more demand for the supplies offered, the company costs will increase. The demand for more products also increases the need to meet the demand for supplies. There is also the need to increase and diversify the costs according to the demand.

Friday, November 1, 2019

Effects of Stakeholders on Communication Assignment

Effects of Stakeholders on Communication - Assignment Example Owners are concerned with maximizing the business profits, investors are interested in earning income from their investment, and employees want to keep their job and earn higher wages. External stakeholders are individuals or groups that are not within the business, and are not working directly with the business, but are affected in a number of ways from the business decisions. They include the government, trade unions, community, creditors, suppliers, and customers. Identifying the stakeholder affects communication in many ways. The best thing is just learning what a particular stakeholder needs to enhance profit or protect and then structure communication according to these factors. First, the information to be communicated and the mode of communication vary for each group. Additionally, the period or frame for delivering the information to a group of stakeholders or a stakeholder varies as there are those that require to be notified immediately, and it will help reduce overloading stakeholders with information. The level of the stakeholder and their interests influences a lot how you should communicate with them. The interested individuals or groups should be managed closely through status meetings; change logs, and notified about the issues, this is most probably the high power individuals and groups. These that are high powered and have less interest should always be satisfied through board meeting updates and steering committees. Those inte rested and are in low power, need to be informed in-person or through email updates, and video.

Wednesday, October 30, 2019

Shakin baby syndrome Essay Example | Topics and Well Written Essays - 1250 words

Shakin baby syndrome - Essay Example Furthermore, the common perpetrators are normally male in 65% to 90% of reported cases. To this end, they are either the mother’s husband or boyfriend (Buttram, 9). Incidentally, whenever a child’s head is continuously shaken back and forth, the head rotates uncontrollably since the neck muscles have not been fully developed; hence there is minimal support for their heads (Buttram, 9). To this end, following the violent and erratic movement, the brain is pitched forwards and backwards within the infants’ skull. This leads to a rupturing of the nerves and blood vessels located all over the brain. The brain tissue is also torn. In addition, bleeding and bruising to the brain occurs when it strikes the inside of the skull (Comer,18). The injury also stands the chance of being aggravated in the case that the shaking episode concludes with impact such as knocking against a crib mattress or wall. This is due to the cumulative forces of acceleration and deceleration whi ch are significantly strong. Following an end to the shaking episode, the resulting swelling in the brain may lead to extreme pressure inside the skull. This consequently causes a compression of the blood vessels that eventually cause widespread injury to delicate structures in the baby’s brain. ... To this end, the severity of the signs and symptoms normally depend on the force and duration of the shaking, the recurrence of the shaking episodes as well as whether impact was involved. In some very violent cases, the victim may end up in shock, suffering from seizures or unconscious upon arriving at the emergency room (Comer, 18). As far as a child who is suffering from less severe shaken syndrome, the signs and symptoms are many. These may include, irritability, lethargy, poor swallowing of food or suckling, seizures, decreased appetite, unequal pupil size, alterations in consciousness, vomiting, inability to track movement or focus the eyes (Palusci, 24).There are physical indicators of a parent knowing if someone shook the baby. These include glassy eyes or rigidity in appearance. Neurological changes normally occur as the brain cells are destroyed and oxygen supply to the brain is depleted. In cases of severity, the baby may suffer from seizures, exhibit difficulty in breathi ng or heart failure. There are long-term and irreversible effects in the event of severe shaken baby syndrome. To this end, survivors of shaken baby syndrome normally exhibit seizure, total or partial blindness, impaired intellect, attention and memory problems, cerebral palsy, learning and speech impairments, developmental delays, as well as hearing loss (Comer,18). As far as diagnosis of Shaken Baby Syndrome is concerned, a majority of cases are reported as â€Å"silent injuries.† This means that most caregivers or parents rarely provide a medical history of any shaking injury or head trauma that affected the baby. Consequently, doctors at times are ignorant of looking for any physical or internal signs. The resulting situation is that babies can end up having multiple injuries that

Sunday, October 27, 2019

Capitalism, Modernism and Postmodernism

Capitalism, Modernism and Postmodernism Eagelton’s essay, Capitalism, Modernism and Postmodernism, was first published in the New Left Review in 1983 in which his post Marxist analysis of literature is exposed. He accounts for capitalism influence on art and its role. The capitalist and late capitalist areas have seen two new forms of literature appear: modern and postmodern. The modern, Eagleton explains, â€Å"In bracketing off the real social world, establish[es] a critical, negating distance between itself and the ruling social order†[1], while postmodern works accepts the fact that it is a commodity and thus conflicts between its material reality and its aesthetic structure. Capitalism has turned art into a commodity, and after analysing this claim, the characteristics of modern and postmodern genres will be analysed, so as to understand literature’s role. Eagleton explains how â€Å"High modernity [†¦] was born at a stroke with mass commodity culture.†[2] Capitalism, as defined by Marx is the bourgeois doctrine by which they are in possession of the modes of production and manufacture goods, sold for a profit. According to most Marxist thinkers, including Eagleton, art became one of the goods that the bourgeoisie wants to monopolise, produce and sell. Art has become a commodity, dissolved into social life. Eagleton denounces the effects of late capitalism on art: â€Å"if the artefact is a commodity, the commodity can always be an artefact. Art and life indeed interbreed†[3]. Eagleton points out that that the â€Å"performative principle†, which he redefines as the deliverance of goods, also applies to the capitalist conception of art. The use of â€Å"best seller† as criteria of advertisement for literature proves that literature has become a mass commodity good. Art and literature have been influenced by some characteristics of late capitalism, such as virtual reality based on mass consumerism. Our society focuses on commodities sold to and ideologically integrated by the consumer: â€Å"The commodity is less an image in the sense of a â€Å"reflection† than an image of itself, its entire material being devoted to its own self-presentation†[4]. Art has become centred on its own image, role and place within society, because it has somehow lost its utopian role of mirroring the world, as if capitalism has perverted its function: â€Å"If the unreality of the artistic image mirrors the unreality of its society as a whole, then it is to say that it mirrors nothing real and so does not really mirror at all.†[5] Modernism and postmodernism are genres that emerged in the capitalist and late capitalist stages. They seem to have a common point: to focus on their role and concentrate on self identity. Eagleton uses de Man’s deconstructivist theory to define modernism: â€Å"Literature defines and pre-empts its own cultural institutionalisation by textually introjecting it, hugging the very chains which bind it, discovering its own negative form of transcendence in its power of literally naming, and thus partially distancing, its own failure to engage in the real.†[6] Modernism attempts at representing the real, but cannot do so and raises a paradox: it â€Å"resists commodification†[7] but is nonetheless part of it, thus part of the social and cultural superstructure of society, which it denies. Denying being part of the capitalist mass commodity is the very core of modern failure to represent the real. Postmodernism appears as a more cynical genre. Some of its features are the blurring of boundaries, pastiche and grotesque. It does not attempt to represent the world, since it is virtual, and would thus fail to describe it. Postmodernism seems to be very different from modernism on the ground that: â€Å"If the work of art really is a commodity, it might as well admit it†[8] and â€Å"become aesthetically what it is economically†[9]. Eagleton also suggests that postmodersism aims at parodying the commodity production, without adding any meaning in it; if meaning was added in the pastiche, making it parody, it would serve to alienate the self from reality, and according to postmodern thought, there is no reality it can be alienated from. All these features aim at empting the social content of art. Eagleton assessed the features of literature genres characteristic of capitalist stages, in order to draw a critical and theoretical approach of literature. He seems to focus on its ideological role, which is, more than its representational value, its only role left. Modernism deconstructs the â€Å"unified subject of bourgeois humanism, draws upon key negative aspects of the actual experience of such subject in late bourgeois society, which often enough does not at all correspond to the official ideological version.†[10] Indeed, literature acts as an ideology denouncing ideology. Capitalist ideology professes that mass consumption finally fulfils libidinal desires, when in fact, as modernism exposes, takes us away from our self and reality, from the â€Å"unified subject†Ã¢â‚¬â€a harmonious society—that late bourgeoisie claims to have reached. Postmodernism, despite not embracing the reality of society, draws upon ideological inconsistencies of the bourgeois di scourse, thus rendering itself ideological. It shows the incapacity of complying with the capitalist ideology: â€Å"the subject of late capitalism is neither simply the self-regulating synthetic agent posited by classical humanist ideology, nor merely a decentred network of desire, but a contrary amalgam of the two.†[11] The impossibility for the self to comply with all its obligations—familial, consumering, working—in the late capitalist society is denounced by postmodernism. It seems that Eagleton places literature at the centre of ideology, as a resistance to bourgeois ideology. De man explains that â€Å"the bases for historical knowledge are not empirical facts but written texts, even if these texts masquerade in the guise of wars and revolution†[12]; literature is at the heart of our knowledge, ideologically built, and seems to remain so, decades after the end of ideology was proclaimed. BIBLIOGRAPHY Modern Criticism and Theory, a Reader. Ed. D. Lodge. Eagleton, â€Å"Capitalism, Modernism and Postmodernism†. Longman: London and New York, 1988. 1 Footnotes [1]Modern Criticism and Theory, a Reader. Ed. D. Lodge. Eagleton, â€Å"Capitalsim, Modernism and Postmodernism†. Longman: London and New York, 1988. p 392. [2] Ibid. [3] Ibid. p386-387. [4] Ibid. p.387. [5] Ibid. [6] Ibid. p.391. [7] Ibid. p.392. [8] Ibid. [9] Ibid. p.393. [10] Ibid. p.395. [11] Ibid. p.396. [12] Ibid. p.390.